Inc42 is a leading Indian media and information platform, known for its end-to-end coverage of the Indian startup ecosystem. We work with the mission to empower, connect & grow the Indian Startup Ecosystem by providing a deep understanding of the startup economy through data-backed news and analysis.
Inc42 is the authoritative voice of the Indian Startup Ecosystem and it has brought to light the amazing stories of thousands of startups, entrepreneurs, technological innovations, businesses and many other constituents of the startup ecosystem.
Starting 3 years ago from scratch, Inc42 has now become the gateway to the Indian startup ecosystem, having published more than 13,000 stories and touching the lives of more than 10 Million people in India every month.
We are looking for professionals with proven expertise in business development domain with experience in areas of digital media sales, advertising sales, digital marketing and account management to drive the next phase of growth at Inc42 Media.
The ideal candidate would be confident and self-motivated to take ownership of the entire sales process from lead generation, prospect need analysis, creating pitches, presentations and proposals to negotiating contracts, coordinating meetings & following up with clients to ensure timely implementation of the contract.
- You should be a creative person who has a solid understanding of digital content and is able to think across platforms and mediums like native content, display-ads, video-branding.
- Must be familiar with display sales models and web based native content sales.
- Must be aware about the advertising ecosystem and should be able to network with various key account holders in digital media & advertising agencies.
- Conceptualizing ideas to marry brand and content.
- You need to know how to build relations and use them to acquire new clients.
- Competition mapping and using industry understanding to develop new strategies to achieve greater scale and improved profitability.
- Drafting Cost Estimates for the proposed advertising services.
- Advising the clients on appropriate advertising plans based on their business needs and financial budget.
- Manage Client Servicing (pre & post sales execution) for all and prospective clients.
- Create presentations and pitches for sales to pitch to key clients.
- Working with the editorial, marketing and branding teams to build customized packages for clients.
- Strategizing and presenting customized content framework for maximum ROI for our clients.
- Should be able to develop ideas and strategies for branded content pieces for Inc42 clients.
- Should be able to pitch these ideas and close the prospective clients when required.
Desired Skills & Experience
- Minimum 2 years of digital media sales, agency or account management experience needed.
- Solid understanding of the sales cycle in media/digital marketing/events industry.
- Proficient in MS Office (Excel, Power-point & Word).
- Ability to work under pressure and meet deadlines.
- Very strong written and verbal communication skills – this is a deal breaker.
Candidates from all disciplines are welcome to apply. Personality and past experience are the dominant parameters for this role.
Perks of Joining us
- Open & autonomous environment so you can work in a true startup culture.
- Competitive salary based on your experience.
- Get to work with some of the best minds of Indian startup ecosystem (our team & investors).
- Umpteen opportunities for personal and professional growth because you’ll be a part of the most coveted events & activities organised by Inc42 such as our annual flagship event - The Junction
- Play an important role in shaping the startup ecosystem and the society by contributing to Inc42 and bringing your ideas to life which will propagate among the millions of readers of Inc42.
Target start date: Immediate
Number of positions: 2
Location: For this role, the candidate maybe based out of New Delhi or Bengaluru. There will be frequent travel between these two cities for internal office meetings. In addition to this, there will be travel Pan-India, for external client meetings.
Note: We are a six day working company. Please apply only if you can fulfill this minimum requirement.